Discovery Hydrovac Website
Turns out, most users know how to scroll. Shocking, right? Studies show that 94 percent of people understand they can scroll, and around 67 percent of engagement actually happens below the fold—if the design gives them a reason to keep going. So for Discovery Hydrovac, we didn’t just stack the essentials at the top. We turned scrolling into part of the experience.
The vertical movement mirrors the way the company works—digging deeper to get the job done. With the right visual cues, we nudged users in the right direction and kept them engaged as they explored. The result is a site that feels natural, responsive, and intentionally layered from the first scroll to the last click.
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Built From the Scroll Up
We added subtle hover effects, interactive dropdowns, and responsive text so the site doesn’t just look polished—it reacts, responds, and moves with the user.
Everything Reacts for a Reason
We added subtle hover effects, interactive dropdowns, and responsive text so the site doesn’t just look polished—it reacts, responds, and moves with the user.
And because branding only works when it’s consistent, we created a full set of custom icons that tie into the visual system while helping users navigate the site with ease.
Connected from Top to Bottom
Every part of this site was designed to work together—from big moments like the scroll-based storytelling, to the smallest icons and interface details. It’s a site that doesn’t just live on the surface. It’s built to go deeper.
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— Web Design
— UX/UI
— Art Direction -
Art Director
— Nam TranGraphic Designer
— Nam Tran
Developer
— Willie ChingCopywriter
— Joel PinoCreative Director
— Jeff Martin
Copyright © 2024 by Nam Tran